The product design sprint: validate (day 5)

As day 5 of the product design sprint dawns and the team files into the war room, there’s a certain something in the air. Is it the chemical scent of the whiteboard markers? Maybe. Is it coffee breath? Yeah, almost for sure — in fact, you might want to hand out some gum.

But there’s also something else: anticipation. Today, we test our prototype and learn which ideas worked, which didn’t, and what to do next.

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