The Complexity of Simplicity

Every project I’ve worked on in my 17-year career has had one thing in common. At some point someone says, “It should be simple.” But what does “simple” actually mean? People can always tell when something is simple, uncomplicated, elegant, not overworked, or a number of other near-synonyms, but can rarely articulate why something is simple. Because simplicity is inherently subjective, achieving it pretty tricky.