Welcome this wall mounted mockup of a signage you can use to create a fascinating and eye-catching presentation for your branding project. Want the branding logo and background different? Replace the logo using the smart layer within the PSD file so all you have to do is place your design inside it and you’ll be done in no time. (more…)
Check out this free outdoor wall mount name plate / logo mockup. You can insert in the logo mark, logo type of companies, factories, offices, or the typography by your client to give him the idea how the logo will look into the name plate. Typographical name can also be put up into this mockup.
Promote your clothing brand across 3 high-resolution product shots of folded shirts, jeans and sweaters. This free PSD Mockup includes high quality shots which are highly focused on the product brand tag labels found on a pant jean waist and shirt collar. Perfect for showcasing your brand logo on sample clothing on websites and printed marketing materials.
This PSD Mockup contains items typically found on a jet-setting executive such as a smartphone, smartwatch and USB key. This PSD template also contains a pen, paperclips and includes all necessary Smart Object layers for easily branding the items with your corporate brand identity.
Beautifully showcase your branding projects using this exquisite free brand book template. Simply adjust your brand colors and add your logo, text and images and your all ready to impress. This versatile guidelines template comes with Adobe InDesign & Adobe Illustrator & Adobe PDF formats to give you a wide selection of options to work with. (more…)
Corporate stationery branding is one of those fundamental skills that designers excel at, and when the branding is complete it’s usually a 2D document that must be converted into something to “wow” the boss. Branding is a task that can take you weeks and months to nail just right, and if you’re not careful you can spend as many weeks in a photostudio taking photos of generic stationery. (more…)
100 days of Brand Spirit was a project by Andrew Miller to take 1 product each day and spray paint it white in an attempt to remove the product branding of the target product while at the same time reduce the product down to its purest form.
The 100 days of Brand Spirit are over, but Polaroid and Underwood are now available as limited edition prints on 20×200. (more…)
I’m sure I was swearing allegiance to one brand over another as soon as I began to develop the capacity for critical thought. Reebok vs. Nike, Coke vs. Pepsi, SEGA vs. Nintendo, Apple vs. Microsoft—these warring companies were more than just brands to me, they were almost systems of belief. (more…)
Brands as Patterns
We all know that brands are increasingly accessed digitally, but a less considered consequence is that the interface through which a brand is accessed has become a primary identity element. This requires that a brand’s “identity” should not only be defined statically or dynamically, but also iteratively through successive release and behaviorally through interactions. Through this iterative interaction, the brand becomes a constantly shifting relationship between the company and its customers. (more…)
I have found that the best way to think of user experience is as the core of a brand: the reactor or the nucleus. Without good user experience your brand means nothing. But what is a brand? Its most basic definition is the sum of the experiences that a person has with a company or organization. You may be wondering what branding has to do with you the interface designer. (more…)