Killed at Launch: A complete disregard for UX leads to drastic action

Furthermore, the shopping cart had to hold product orders form multiple vendors. The ordering system had to process orders and notify multiple vendors for product shipment. The website vendor’s answer was to use the free and open source CMS Joomla an add-on module called the IXXO Multivendor Shopping Cart designed for guru-level IT personnel, not the casual user.

Pity the poor vendor, thrown through pages on Joomla component pages with weird names like: Banner, D-Mack Recommend Friends, Jumi, and LyftenBloggi.

The site owner tried to support about six early adaptor vendors though the UX nightmare, but they hadn’t seen the content management and multivendor shopping cart administrative pages prior to launch. After more than two weeks of attempting to support early

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